Performance and market concentration

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Sixteen crypto-native media outlets in Western Europe recorded traffic growth during Q1 2025; however, most operated at minimal scale, with more than half receiving fewer than 10,000 monthly visits despite high percentage increases.

Cointelegraph's regional editions in Germany, France, and Spain experienced significant traffic declines during Q1 2025, with Cointelegraph Germany dropping by 63%, Cointelegraph France by approximately 40%, and Cointelegraph Spain by around 20%.

Mainstream financial and tech media outlets outperformed crypto-dedicated sites in Q1 2025, with 25 of 46 broader platforms gaining traffic and generating over 100 million combined visits.

BeInCrypto’s Spanish edition lost approximately 20% of its traffic by February 2025, falling in line with the widespread downturn among Spanish-language outlets impacted by CNMV’s late 2024 restrictions and search algorithm changes.

UK-based crypto media outlets faced traffic challenges in Q1 2025 due to Financial Conduct Authority (FCA) ad rule enforcement, with only modest gains recorded by a few publishers despite the UK not being under MiCA jurisdiction.

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