A self-custodial stablecoin neobank beats a bank account for everyday savings

Tokens pegged to stable value, usually the US dollar, spanning issuers and reserves, depegs, and adoption by banks and payment networks.

Using crypto and stablecoins to pay for things, from payment cards and merchant checkout to payroll, remittances and cross-border settlement.

Where crypto assets are actually held and who controls the keys, from self-custody wallets to exchange accounts and regulated custodians.

Holding crypto with your own keys instead of trusting an exchange or custodian, and the trade-off between full control and unforgiving responsibility.

Ethena launched Ethena Pay on 1 September 2026, a self-custodial neobank app built on Avalanche that lets users hold USDe, earn up to 6 percent, spend through a Visa card with up to 5 percent cashback and send money globally. The beta started with 400 users in 49 countries, with the US, EU, UK and Canada to follow.