Terry Bradshaw undertook a 14-day personal challenge to speak exclusively positive statements to everyone he encountered

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The tube test is a neurobehavioral laboratory assay used in rodents to evaluate social dominance, competitive drive, and persistence

Neurobiological research by Dr. Lindsay Schwarz demonstrates that specific midline thalamic circuits regulate behavioral switches between forward engagement, freezing, and retreat in response to predatory threats

In rodent tube test experiments, prior winning experiences increase the statistical probability of subsequent victories in future bouts

Terry Bradshaw expressed support for former NFL quarterback Colin Kaepernick's personal decision to kneel during the national anthem

The mammalian hypothalamus contains primitive neural circuits that govern fundamental instinctive drives including mating, feeding, fighting, and fleeing

In Wintering, Katherine May describes toxic positivity as offering upbeat slogans to people who are unhappy rather than acknowledging their suffering

Terry Bradshaw underwent three days of brain testing at Yale University, which showed no evidence of dementia or Alzheimer's disease

Silencing specific prefrontal cortical neural circuits in mice causes previously dominant mice to lose territory battles in the rodent tube test

Terry Bradshaw uses the alter-ego name 'Roy' to describe the quiet, dark persona that manifests during Terry Bradshaw's depressive episodes

Stanford neurosurgeon Dr. Josef Parvizi demonstrated that electrical stimulation of the human anterior midcingulate cortex evokes a subjective feeling of an impending challenge combined with a resolve to fight it

Singer Lily Allen launched a line of sex toys to commemorate the anniversary of West End Girls

Experimental optogenetic or electrical activation of prefrontal cortical circuits in mice transforms previously subordinate mice into persistent winners in the tube test

Neurosurgical patients self-stimulating the midline thalamus in Dr. Robert Heath's studies reported feelings of mild frustration and anger that they experienced as highly arousing and motivating

Acute painful stressors trigger the release of epinephrine in the peripheral nervous system and norepinephrine from the locus coeruleus in the brain

Terry Bradshaw dismissed a woman running his business operations after 15 years of employment

Terry Bradshaw passed a $650,000 commercial endorsement offer that Terry Bradshaw declined directly to former NFL coach Jimmy Johnson

Terry Bradshaw took a one-year hiatus from performing in Branson, Missouri, to undergo hip replacement surgery

Terry Bradshaw considered retiring after eight seasons with the Pittsburgh Steelers to pursue a television project with country singer Mel Tillis pitched to NBC

Terry Bradshaw fired his business manager after an 18-year professional relationship

Terry Bradshaw negotiates all of his personal and business contracts without the representation of an agent