Head of Growth
About Thrive Protocol
Thrive Protocol is a Pre-TGE crypto company that partners with leading Web3 ecosystems to attract top talent, fund their work, and help scale the impactful projects they create. Thrive powers crypto GDP and automates treasury allocations to builders who create real value.
$70M+ in committed treasury allocations from leading ecosystems
Funded 1,700+ projects across blockchains
230,000+ wallets connected, with 90,000+ contributors
Targeting $1B+ in allocations in the next 2 years
Candidate Profile
Key Responsibilities
Growth Strategy & Market Positioning
Own brand and narrative to drive adoption
Build and scale marketing channels
Develop go-to-market strategies
Expand Thrive's presence through partnerships
Builder Acquisition & Engagement
Drive top-of-funnel growth for high-quality builders
Streamline applicant funnel for funding programs
Optimize review and funding processes
Retention & Ecosystem Growth
Drive engagement across builder lifecycle
Develop growth loops
Influence token incentives
Data-Driven Decision Making
Leverage on-chain data and analytics
Define and track OKRs and KPIs
Analyze funding trends and social sentiment
Content & Community Initiatives
Oversee content and social media strategy
Launch educational initiatives
Develop case studies and impact reports
Experimentation & Business Development
Manage growth experiments
Mentor and scale growth team
Compensation & Perks
Qualifications & Experience
3-6+ years of experience in growth or marketing roles in crypto/developer-focused tech startups
Demonstrated success in scaling Web3 user bases, partnerships, or funding initiatives
Strong understanding of on-chain data, token incentives, and crypto GTM strategies
Experience working with founders, DAOs, VCs, and grant programs
Experience leading and managing teams
Highly analytical with ability to measure and optimize growth metrics
Excellent communication and leadership skills
Builder mentality with strong execution capabilities