Dan Finlay, co-founder of MetaMask, highlighted that the future of Web3 will rely on embedded wallets and invisible blockchain integrations, reflecting Consensys’ long-term strategy to combine decentralisation with minimal user friction

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The future of using web3 is going to be full of embedded wallets that enable blockchain integrations to be nearly invisible, and minimize user interactions to the meaningful ones,” said Dan Finlay, the co-founder of MetaMask