Donald Trump controls Trump Media & Technology Group, parent to “Truth Social” social media platform, “Truth+” streaming service, and crypto-finance arm “Truth.Fi”

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Trump’s media company launched Truth.Fi in January, not long after President Donald Trump took office. Parent company Trump Media & Technology Group also operates the social media platform Truth Social and the streaming platform Truth+

TMTG’s foray into financial services, with a focus on crypto, marks the latest such venture in President Donald Trump’s business portfolio. Trump, who is TMTG’s largest shareholder via a revocable trust controlled by his son Donald Trump Jr. (who is also a company board member), has in recent months launched several of his own cryptocurrency businesses.