James Wynn’s activities exemplify a shift in how decentralised exchanges leverage meme culture, donation loops and public performance to build loyalty and shape their narrative

Claim

Quotes that support claims

Half the reason I’m shilling my trades publicly is because I want HL to dominate the exchange market share because other exchanges are corrupted,” Wynn claimed.
Some crypto traders appear to be anticipating a James Wynn-launched token. They are preemptively sending him $1 donations from 24 different accounts.
I’m starting to think this might go down in crypto history as one of the best exchange marketing campaigns ever.

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Hyperliquid marketing campaign

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