The June 14, 2025, U.S. Army parade was supported by 22 corporate sponsors, notably including major corporations such as Palantir and Amazon.

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Coinbase sponsored the event alongside Palantir, Amazon, UFC, Lockheed Martin, and others.

The parade had a total of 22 corporate sponsors, among which was Palantir, the big data analytics firm tasked with compiling data on Americans across federal agencies using an artificial intelligence (AI)-powered system.