OpenSea Just Acquired Rally to Develop The “Onchain Everything App”

Description

OpenSea has acquired Rally to accelerate development of an “onchain everything app” that unifies NFTs, memecoins, and DeFi in a mobile-first experience. Rally CEO Chris Maddern becomes OpenSea’s new CTO, and Floor Genesis NFT holders will receive special rewards in a new loyalty program.

Authors

Guido Battigelli

Publish date

July 8, 2025

Publisher

Crypto Economy

Web URL

https://crypto-economy.com/opensea-just-acquired-rally-to-develop-the-onchain-everything-app

Referenced by

OpenSea acquires Rally wallet

Crypto news

News story

The company confirmed that holders of the original Floor Genesis NFTs, launched in Rally’s early days, will receive exclusive rewards as part of a benefit program.

Crypto news

Quote

Chris Maddern will take over as OpenSea’s CTO after the acquisition, focusing on mobile development and combining NFTs, memecoins, and DeFi in a single interface.

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