General guidelines
Before creating an entity in Geo, always check whether it already exists.
Use existing types and properties whenever possible.
Don't use types and properties that were created in personal Spaces, use the ones from public space only.
If what you need doesn’t exist, we recommend talking with your mentor before adding anything new.
Select the entities you plan to publish. At this stage of the knowledge graph, prioritize the highest-impact entities, those that are most relevant to the space and will remain valuable over time.
Name
Capitalize only the first word of the entity name (e.g., Developer tools, not Developer Tools).
Use a semantically correct entity name (accurate meaning, unambiguous).
There’s no length limit, opt for a longer name when it improves clarity.
When a shorter name is equally clear, prefer the shorter option.
Remove honorifics and titles from people names (e.g., Dr, Mr, President, Senator, Governor, Professor). Use the roles property instead.
Description
Do not start the description with the entity name or repeat it in a redundant way.
Description must be concise, consisting of one or two short sentences designed for the preview (~50 words)
Description must be informative and include key details relevant to the entity, covering what it is, why it matters.
Use neutral tone. Avoid overly positive or negative language.
Avatar
To publish an avatar for a person or project, use the dedicated frame in the upper-left corner of the page.
The avatar should be sourced from X, if unavailable, LinkedIn or company/institution website should be used.
Avatar images must be square, with a minimum resolution of 400x400 pixels
Make sure the subject or logo is properly centered.
If needed, use editing tools like Canva, Figma, or Photoshop to adjust the avatar.
Cover
To publish a cover for an entity, use the dedicated frame at the top of the page.
Covers should ideally be 2364 × 640 px.
You can design at 1192 × 320 px and export at 2×.
Make sure the subject or logo is centered.
If needed, use Canva, Figma, or Photoshop to adjust the cover.
If you use images created by third parties, ensure you have the appropriate rights to use them (e.g., public domain or a valid license permitting reuse).
