General guidelines

  • Before creating an entity in Geo, always check whether it already exists.

  • Use existing types and properties whenever possible.

  • Don't use types and properties that were created in personal Spaces, use the ones from public space only.

  • If what you need doesn’t exist, we recommend talking with your mentor before adding anything new.

  • Select the entities you plan to publish. At this stage of the knowledge graph, prioritize the highest-impact entities, those that are most relevant to the space and will remain valuable over time.

Name

  • Capitalize only the first word of the entity name (e.g., Developer tools, not Developer Tools).

  • Use a semantically correct entity name (accurate meaning, unambiguous).

  • There’s no length limit, opt for a longer name when it improves clarity.

  • When a shorter name is equally clear, prefer the shorter option.

  • Remove honorifics and titles from people names (e.g., Dr, Mr, President, Senator, Governor, Professor). Use the roles property instead.

Description

  • Do not start the description with the entity name or repeat it in a redundant way.

  • Description must be concise, consisting of one or two short sentences designed for the preview (~50 words)

  • Description must be informative and include key details relevant to the entity, covering what it is, why it matters.

  • Use neutral tone. Avoid overly positive or negative language.

Avatar

  • To publish an avatar for a person or project, use the dedicated frame in the upper-left corner of the page.

  • The avatar should be sourced from X, if unavailable, LinkedIn or company/institution website should be used.

  • Avatar images must be square, with a minimum resolution of 400x400 pixels

  • Make sure the subject or logo is properly centered.

  • If needed, use editing tools like Canva, Figma, or Photoshop to adjust the avatar.

Cover

  • To publish a cover for an entity, use the dedicated frame at the top of the page.

  • Covers should ideally be 2364 × 640 px.

  • You can design at 1192 × 320 px and export at .

  • Make sure the subject or logo is centered.

  • If needed, use Canva, Figma, or Photoshop to adjust the cover.

  • If you use images created by third parties, ensure you have the appropriate rights to use them (e.g., public domain or a valid license permitting reuse).